Justin Collins

Vice President of Global Accounts

17 Park Ave Apt 1002
New York, NY 10016

Mobile: 323-537-1230

Justin Collins

Vice President of Global Accounts

Based in New York City and serving clients across the United States and internationally, Justin Collins is a highly experienced meetings and events professional with nearly twenty years of expertise in hotel operations, sales, and third-party client management. He is recognized for his meticulous attention to detail, collaborative approach, and steadfast dedication to safeguarding his clients’ interests throughout every phase of the meeting planning process—including destination selection, venue sourcing, contract negotiations, and final financial reconciliation.

Justin began in the hotel industry, gaining leadership experience in sales, account management, and convention services with major hotel brands. This background gives him a unique client perspective, including an understanding of how hotels evaluate group business, structure deals, and set pricing and concessions. He negotiates strategically to secure value and favorable outcomes while maintaining strong relationships with hospitality partners.

Since joining ConferenceDirect in 2017, Justin has consulted with associations, nonprofit organizations, and corporate clients across a broad range of industries, including healthcare, education, public safety, financial services, and professional services. His ability to understand each organization’s unique priorities, governance structures, budget considerations, and stakeholder expectations enables him to deliver tailored solutions that align with both immediate objectives and long-term goals.

Much of his work involves venue sourcing and contract negotiation, where he’s known for securing competitive rates, concessions, favorable attrition and cancellation terms, and tailored force majeure provisions. His expertise helps organizations reduce financial exposure, mitigate risk, and make confident decisions. He understands contract language and its implications, allowing him to identify risks and ensure protection and flexibility.

Beyond logistics and contracting, Justin serves as a trusted advisor throughout the planning process. He helps organizations identify destinations and venues that best align with their strategic objectives, navigate shifting market conditions, and develop meeting strategies that maximize value and enhance the attendee experience.

His approach is rooted in partnership. Justin believes successful meetings are built on trust, communication, and alignment among all stakeholders. By combining industry expertise with practical problem-solving and thoughtful guidance, he helps clients navigate complex decisions and execute events with clarity and confidence.

Dedicated to maintaining a leading position in the industry, Justin diligently monitors market trends, hotel innovations, and emerging destinations to ensure his recommendations are current, relevant, and informed by prevailing conditions. Clients appreciate not only his negotiation skills and operational expertise but also his capacity to comprehend their organizational culture, priorities, and vision for success.

“My job is to help you find the best-suited venues, hotels, meeting space, and hospitality services available… while negotiating on your behalf for the most favorable terms possible. Your success is my business, and I am here to serve you.”